{"id":97782,"date":"2023-07-10T13:29:41","date_gmt":"2023-07-10T17:29:41","guid":{"rendered":"https:\/\/www.ludwig-van.com\/toronto\/?p=97782"},"modified":"2023-07-10T13:29:41","modified_gmt":"2023-07-10T17:29:41","slug":"scoop-rapper-drakes-support-boosts-profile-classical-ensemble-strings-paris","status":"publish","type":"post","link":"https:\/\/www.ludwig-van.com\/toronto\/2023\/07\/10\/scoop-rapper-drakes-support-boosts-profile-classical-ensemble-strings-paris\/","title":{"rendered":"THE SCOOP | Rapper Drake\u2019s Support Boosts Profile For Classical Ensemble Strings From Paris"},"content":{"rendered":"
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L-R: Drake, August 9, 2016 (Photo: The Come Up Show<\/a> \/ CC BY 2.0<\/a>); Strings From Paris (Photo courtesy of the artists)<\/figcaption><\/figure>\n

Celebrity endorsement can be a stepping stone to success, especially in the social media era. A Toronto ensemble called Strings From Paris has caught the eye of another Toronto native, Drake, who reposted one of their TikTok videos.<\/p>\n

The video covers his song Over, but with a difference. The ensemble of violinists and cellists took his hip-hop track and gave it a classical makeover. The results, and the reaction, speak for themselves. The TikTok video has been viewed over 1.9 million times. The Instagram version tops that at 2.8 million views.<\/p>\n

While in-person attendance for traditional classical music is often a dicey undertaking, social media has revealed that the public \u2014 and a young demographic \u2014 has a taste for classical music sounds. One of the growing trends is to present a classical-ified version of a hit pop song.<\/p>\n

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A post shared by STRINGS FROM PARIS (@stringsfromparis)<\/a><\/p>\n<\/div>\n<\/blockquote>\n